About Our Firm
Experience You Can Trust
At Sellers Financial Services, we believe retirement planning is about more than just numbers—it’s about people, families, and the futures they want to build. Our firm was founded on the principle of service, rooted in decades of experience guiding first responders, military personnel, federal employees, and hardworking professionals through major financial decisions. With deep knowledge of state and federal retirement systems, we provide straightforward, honest advice tailored to each client’s needs.
Our Mission
Helping You Plan Ahead
We are committed to helping clients make informed financial decisions that align with their goals and values. Retirement isn’t just about reaching a milestone—it’s about having a plan that works for you today and in the years to come. With a hands-on approach and a commitment to transparency, we guide you through every step with clarity and confidence.
Diane Cote
Administrative Manager / Advisor Assistant
Jana Erwin
Advisor Assistant
Retired Founders
